Ask yourself the following questions:
- What type of event am I throwing? (business, wedding, shower, birthday,etc.)
- Level of formality? (casual, formal, etc.)
- What type of vibe do you want? (I want it to feel like a: swanky bar, wild club, spa setting,etc.)
- What is your color theme?
- What are your favorite flavors?
- What types of food will you be serving?
- Where's your venue?
Find some recipes that you think you might like and experiment. Grab the ingredients and play with them in your kitchen. You might find that you prefer something fruity vs. something with milk in it, or something dry and classic vs. something hip and modern.
Build your list of favorites and go over them with your venue. Typically it costs less to have a signature cocktail vs. a fully stocked bar. If you are having the event yourself, you could always hire a bartender. Make sure he's certified and licensed to bartend and see if he can provide all the glasses and garnishes. If not, it could get expensive.
If you are hosting it yourself and either don't want a bartender or can't afford one, don't discount the idea of punch. You can still have your signature drinks, just setup as self-serve and place in pretty containers with labels defining what they are. Have fun finding names online or create a new and fun cocktail name to fit your party. Please remember that some venues require a liquor license and/or insurance if your guests are going to be drinking.
Remember it's all about fun and all about the experience of trying new things. You might be surprised with what you come up with!
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